Glossary entry (derived from question below)
English term or phrase:
a new brand of outsourcing
German translation:
ein neues Verständnis der Auslagerung/des Outsourcing
English term
new brand of outsourcing
in meinem hoch interessanten Management-Whitepaper wird dargestellt, wie aus einem multinationalen Unternehmen ein global integriertes werden kann. Dabei spielen Innovation und Outsourcing (Auslagerung) eine wichtige Rolle. CIOs sind stärker gefordert:
CIOs are being asked to take on a more strategic role in order to drive innovation and competitive advantage. More than any member of the executive team, CIOs are keenly aware of the role outsourcing can play in helping the organisation achieve these transformational objectives. Clearly, the stakes for outsourcing have never been higher. A *new brand of outsourcing is essential for organisations intent on leading in today’s global economy.*
Heißt das etwa soviel wie, dass der Begriff "Outsourcing" neu zu definieren ist? Nicht mehr nur IT, wie früher, sondern generell als Geschäftsmodell (darauf geht das Papier später noch ein)? Oder ist "brand" wörtlich zu nehmen?
Danke für eure Vorschläge!
| 4 +7 | ein neues Verständnis der Auslagerung/des Ouitsourcing |
Hans G. Liepert
|
| 5 +1 | eine neue Art von Outsourcing |
PhilippID
|
| 3 | neue Form des Outsourcing (der Auslagerung) |
Bernhard Sulzer
|
Mar 15, 2008 18:11: Steffen Walter changed "Term asked" from "Verständnisfrage: new brand of outsourcing" to "new brand of outsourcing"
Mar 19, 2008 11:28: Steffen Walter changed "Edited KOG entry" from "<a href="/profile/53481">Aniello Scognamiglio (X)'s</a> old entry - "new brand of outsourcing"" to ""ein neues Verständnis der Auslagerung/des Ouitsourcing""
Mar 19, 2008 11:31: Steffen Walter changed "Edited KOG entry" from "<a href="/profile/34047">Steffen Walter's</a> old entry - "new brand of outsourcing"" to ""ein neues Verständnis der Auslagerung/des Outsourcing""
Mar 19, 2008 11:32: Steffen Walter changed "Edited KOG entry" from "<a href="/profile/34047">Steffen Walter's</a> old entry - "a new brand of outsourcing"" to ""ein neues Verständnis der Auslagerung/des Outsourcing""
Mar 19, 2008 11:32: Steffen Walter changed "Edited KOG entry" from "<a href="/profile/34047">Steffen Walter's</a> old entry - "a new brand of outsourcing"" to ""ein neues Verständnis der Auslagerung/des Outsourcing""
Proposed translations
Switzerland
40 successful years in finance
Native in: German 
Works in: English to German, Dutch to German, Flemish to German, and 1 more.
ein neues Verständnis der Auslagerung/des Ouitsourcing
| Danke, Leone :-) |
| Danke dir/euch! |
eine neue Art von Outsourcing
| Danke! |
United States
High quality at a reasonable price
Native in: German
Works in: English to German, German to English, German, and 1 more.
neue Form des Outsourcing (der Auslagerung)
http://de.wikipedia.org/wiki/Outsourcing#Formen_des_Outsourc...
Formen des Outsourcing
I would say equivalents are a new type/form of outsourcing or a new model of outsourcing. Auf Deutsch viell. auch Typus/Kategorie/Dimension.
the problem is that "outsourcing" is a process and when we think of brand, we think of an object or article/product first.
Although a new brand of outsourcing requires new understanding, a "brand" is definitely more here than just the new understanding of the process, it refers to the new process itself (for example switch from vertical to horizontal outsourcing)
Interestingly, a new "brand' of outsourcing is only mentioned once in this document:
http://www-935.ibm.com/services/us/cio/pdf/outsourcing-decis...
http://www.channelinsider.com/c/a/Commentary/A-New-Brand-Of-...
business process outsourcing
http://www.irfd.org/events/wf2005/papers/agha_kakul.pdf
The internet has enabled a new brand of outsourcing where the outsourcing provider is linked directly to core processes of the company. Rather than vertically splitting the business by moving whole processes such as recruiting pieces to the outsourcing provider, business processes can be cut into horizontal pieces where different parties operate different parts of the process.
http://www.casa-luz.de/cgi-bin/yabb/YaBB.pl?board=artikel;ac...
neue Art des Outsourcing
http://www.manager-magazin.de/it/itdirector/0,2828,357220,00...
It-Outsourcing (deutsch)
http://www.sap.com/germany/partners/finden/outsourcing/index...
--------------------------------------------------
Note added at 3 hrs (2008-03-15 18:14:51 GMT)
--------------------------------------------------
PS: NFP
--------------------------------------------------
Note added at 4 hrs (2008-03-15 18:20:24 GMT)
--------------------------------------------------
PS: N (necessarily) FP
--------------------------------------------------
Note added at 6 hrs (2008-03-15 20:49:15 GMT)
--------------------------------------------------
viell. auch:
"neue Klasse..."
Something went wrong...