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Hohllochziegel
Lager-Ist-Bestand

Glossary entry

German term or phrase:

transportieren über

English translation:

convey via / by means of

Added to glossary by Languageman
Nov 20, 2008 19:02
15 yrs ago
German term

transportieren über

German to English Marketing Aerospace / Aviation / Space Annual report
This is from the "Press and Public Relations" section of the annual report from a large German high-tech research organisation.
----
Durch das enge Zusammenwirken der Kernbereiche der Presse- und Öffentlichkeitsarbeit konnte das Stimmungs- und Meinungsbild über den Hochtechnologiestandort Deutschland mitbestimmt werden. Die „Highlights“ im Berichtszeitraum waren:
- ...
- Jahreshauptversammlung 2007: Der alljährliche Veranstaltungs- Höhepunkt hat die Marke über die exzellenten Forschungsergebnisse transportiert.
- ...
----

Thanks for your thoughts.

Stephen
Proposed translations (English)
3 +1 convey via / by means of

Discussion

Languageman (asker) Nov 20, 2008:
And that counts as a clever solution to me ... ... as a former high-tech type!<br><br>
<br><br>
I like that, nice one. Still not sure how the AGM fits into it, but for what it's worth, here's my solution (better ideas notwithstanding!):

The culminating event of the annual meeting calendar used the excellent research results as a vehicle to put the XXX brand in the spotlight.

So, both ideas in there! Would either or both of you care to suggest your answers so that I can agonise over who to give points to?
Ken Cox Nov 20, 2008:
FWIW This sounds like someone trying to be creative with the idea of 'getting the message across' -- in this case the literal meaning is (IMO) that the research results served as a vehicle for communicating the brand (message) (transportieren = übertragen; perhaps eingedeutscht from the transport layer of the OSI model). Probably counts as incredibly clever among high-tech types ;-)
Languageman (asker) Nov 20, 2008:
Sounds good I'm afraid I'm still struggling to tie this into "Der alljährliche Veranstaltungs- Höhepunkt ..." unfortunately, but I like "put into the spotlight"
Jonathan MacKerron Nov 20, 2008:
perhaps the excellent research results put the brand in the spotlight / highlighted the brand?
Languageman (asker) Nov 20, 2008:
Thanks for the input Thanks for the input. Could be, how would you work that in? I currently have "taken the brand beyond excellent research results", but I'm not sure how an AGM would achieve such a feat, so I think I'm missing something.
Jonathan MacKerron Nov 20, 2008:
something like spurred on by?

Proposed translations

+1
4 hrs
Selected

convey via / by means of

your wish, my command ;-)
Peer comment(s):
agree Sarah Appleby (X) : "convey" was my first thought but I was too full of cold to formulate a response!
11 hrs
yep -- colds congest a lot more than just you nose ;-)
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thanks all for the great help and discussion."
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