The achievement of the (ultimate) goal / aim of the program

Here, “intermediate or short term objectives are different from the end result with is the goal or aim of the program (in this example, there is no mention of outcomes)
http://www.cdc.gov/getsmart/program-planner/downloads/Manual...

Defining the Terms:
- Goals are the primary aims of your program. They should reflect what you want your program to achieve. A goal tends to be more general than an objective. Example: All newborns in the state will receive hepatitis B vaccine before hospital discharge.
- Objectives lay out the steps you will take to reach your goals, as well as the intended outcomes of a program. Objectives are more specific than goals and are frequently written in the “SMART” format. SMART refers to an acronym built around five attributes of well-written objectives: Specific, Measurable, Achievable, Realistic, and Timely.
--- Specific: Objectives should reflect explicit, desired accomplishments. Ask the question, “What exactly are we going to do, and with or for whom?”
--- Measurable: Tracking whether or not an objective is achieved can only be accomplished when it meets a specific, observable, or countable outcome. Ask the questions, “Is it measurable, can WE measure it, and how?”
--- Achievable: Objectives should be written to reflect attainable results. Ask the question, “Can we get to the desired results?”
--- Realistic: Objectives should be executable and achievable given the planning period and resources. Ask the question, “Can we get it done in the proposed timeframe with our existing resources and context?”
--- Timely: Objectives should be executable and achievable given the planning period and resources. Ask the question, “Can we get it done in the proposed timeframe with our existing resources and context?”
http://www.cdc.gov/hepatitis/partners/Perinatal/PDFs/Guide t...